As Non-Fungible Tokens (NFTs) continue to grow in popularity, it’s becoming increasingly important to have a strong online presence to promote your NFT collection.
One of the best ways to do this is by leveraging the power of YouTube influencers, who have massive followings and can help get your collection in front of the right audience.
But with so many NFT experts on the platform, it can be tough to know where to start. That’s why we’ve put together a list of top NFT YouTube influencers who can help you promote your NFT collection and take it to the next level.
Whether you’re a seasoned creator or just getting started, these influencers offer valuable insights, strategies, audience, and tips to help you get the most out of your NFT collection.
Table of Contents
What is NFT Marketing?
Marketing Non-Fungible Tokens (NFTs) is a crucial process that involves promoting and selling these unique digital assets through various channels, including promoting NFTs on social media platforms.
Effective NFT marketing requires showcasing the value proposition of NFTs and generating hype to increase sales.
To succeed in NFT marketing, it’s essential to understand the target audience, create engaging content, and utilize the most effective channels to reach potential buyers.
The growing popularity of NFTs has made social media an invaluable tool for NFT marketing.
Through social media, influencers and creators can build a community of NFT enthusiasts and potential buyers, which can help promote and sell their NFTs to a broader audience.
Top NFT Influencers on YouTube
We have compiled a list of 15 top NFT influencers on YouTube who are widely recognized for their expertise in the NFT space and have amassed a considerable following.
1. Gary Vaynerchuk
Gary Vee, a popular social media entrepreneur with an interest in the cryptocurrency industry, has recently launched an NFT project called VeeFriends.
The project provides a collection of unique NFTs users can purchase and sell, granting them access to a virtual community and the highly-anticipated annual VeeCon event through the NFT’s metadata.
YouTube Subscribers: 4.12 Million
2. NFT Times
On YouTube, NFT Times is an active content creator that aims to support and empower individuals within the NFT community.
Through informative videos such as “Tips to Enhance Your NFT’s Appeal” and “Maximizing NFT Art Exposure on Twitter,” NFT Times presents an excellent opportunity for partnership.
YouTube Subscribers: 59.5 Thousand
3. The Bitcoin Express
The Bitcoin Express has established a broad educational online presence spanning various social media platforms such as YouTube, TikTok, Twitter, and Facebook, enabling them to reach a vast audience.
Their content covers a range of topics, including crypto company reviews, making them an ideal partner for influencers seeking to collaborate within the cryptocurrency industry.
YouTube Subscribers: 183 Thousand
EllioTrades is a renowned NFT influencer with vast expertise in Web3, the latest version of the World Wide Web that integrates blockchain and decentralization technologies.
He is presently building two Web3 firms and shares informative cryptocurrency tips on various social media platforms.
This makes him an excellent choice for an influencer partnership within the NFT and cryptocurrency space.
YouTube Subscribers: 575 Thousand
5. JRNY Crypto
JRNY Crypto is a prominent influencer on our list, boasting a YouTube subscribers of over 600 thousand users.
They have also established their own NFT marketplace on OpenSea, where users can purchase unique JRNY NFTs.
They have also created an exclusive JRNY Club solely for NFT owners, making them an excellent choice for a partnership within the NFT space.
YouTube Subscribers: 639 Thousand
6. Alex Becker
Alex Becker, another influencer with over one million subscribers on YouTube, has been generating monthly revenue of nearly $2 million through his NFT and cryptocurrency endeavors.
In a recent YouTube video, he revealed his emphasis on crypto gaming, indicating that he’s primarily focusing on this space.
As a result, he presents a significant opportunity for decentralized gaming companies seeking an influencer partnership in the cryptocurrency gaming industry.
YouTube Subscribers: 1.33 Million
Matty is a well-known NFT-focused influencer with a moderate following on both Twitter and YouTube.
His YouTube channel features comprehensive comparisons of various NFT types, making him an ideal partner for NFT creators and sellers seeking to expand their reach within the NFT community.
YouTube Subscribers: 21.2 Thousand
8. NFT Verse
NFT Verse is a YouTube channel focused on non-fungible tokens, where the host Angel provides insightful and innovative content that educates viewers about recent trends, upcoming projects, top assets, and tutorials for creating digital art.
With a collection of more than fifty videos catering to the NFT community, NFT Verse presents an excellent opportunity for influencers and brands to partner with to reach a targeted audience.
YouTube Subscribers: 144 Thousand
Chinn, popularly known as Bento Boi, is a prominent YouTube influencer who provides extensive educational content about NFTs and cryptocurrency to his viewers.
In addition to his influencer role, he is also the co-founder of Squishy Squad NFT and WGMI Media.
Bento Boi is renowned for his NFT collection, and his top NFT engagements include Cryptopunks, Ape Yacht Club, Pudgy Penguins, Crypto Gaming, and many others.
This makes him a valuable influencer for brands and individuals looking to connect with the NFT community.
YouTube Subscribers: 51.2 Thousand
Cagyjan is an NFT influencer with a unique focus. Rather than teaching how to create or invest in bluechip NFTs, he shares his experience earning real money from virtual video games.
With games like Lost Relics and Chain Monster utilizing NFT technology for in-game items, Cagyjan provides insights into how to trade and make profits by mining NFTs in-game.
YouTube Subscribers: 69.5 Thousand
11. JMS Vlogs
JMS Vlogs is an NFT influencer who adds an interesting twist to his videos by sharing his experiences as an artist and collector to help others learn.
He shares his mistakes, workflow for drops, and interviews with prominent collectors. His videos also include personal vlog content, making him a fun and engaging NFT influencer to follow.
YouTube Subscribers: 33.8 Thousand
12. 3D Gladiator
3D Gladiator is an NFT influencer who specializes in helping artists enter the NFT market. With a background in Zbrush and CAD tutorials, he has a deep understanding of art itself.
Since the explosion of NFTs onto the art scene, 3D Gladiator has posted deep dives, conceptual breakdowns, and processes of creating NFTs, making him a go-to resource for artists looking to enter the NFT market.
YouTube Subscribers: 51 Thousand
13. Bit-Rush Crypto
Bit-Rush Crypto is a cryptocurrency-focused YouTube channel that provides valuable content on NFTs.
The channel has a dedicated NFT playlist with tutorials ranging from creating NFTs to investing in them.
Bit-Rush is gradually making its mark in the NFT influencer space by creating how-to’s and platform reviews, making it an excellent resource for those interested in learning about NFTs.
Check out their channel for informative and educational content on cryptocurrency and NFTs.
YouTube Subscribers: 23.4 Thousand
14. Rhett / Mankind
Rhett / Mankind is an NFT influencer on YouTube who covers a wide range of topics, from beginner how-tos to insightful perspectives on the current state of digital art.
One of his most interesting content is centered around recent large sales of NFTs and world records broken in the NFT space.
Check out his channel for some solid insight into NFTs.
YouTube Subscribers: 41.4 Thousand
15. Viral Kingdom
Viral Kingdom is a popular YouTube channel for NFT enthusiasts due to its high-quality and informative tutorials.
The channel creator has a wide range of experience and offers tutorials on various topics such as gaming, TikTok trends, and NFTs.
The channel is well-organized, easy to navigate, and regularly updated with new content, making it an excellent resource for anyone looking to expand their knowledge of the NFT space.
YouTube Subscribers: 90.6 Thousand
Shea Newkirk, known as ‘Stache among his crypto friends, has been a Bitcoin enthusiast since 2014.
He has immersed himself in the cryptocurrency world and is documenting his journey as it unfolds.
Shea is a multi-talented individual, being a designer, coder, musician, gamer, father, blogger, entrepreneur, and more.
YouTube Subscribers: 92.5 Thousand
17. Inspector Mindblow
Inspector Mindblow is a new entrant to the blockchain influencer arena, but his content is highly regarded among those interested in NFTs.
Whether interested in NFT creation or watching someone take on quirky missions in the crypto world, Inspector Mindblow is your influencer.
YouTube Subscribers: 64.4 Thousand
FAQs: NFT Influencers on YouTube
What is an NFT influencer?
An NFT influencer is a person who creates content related to non-fungible tokens (NFTs) and has a significant following on social media platforms, especially on YouTube. They can influence their followers to buy or invest in NFTs.
Why should I partner with NFT influencers to promote my NFT collection?
Partnering with NFT influencers can help you reach a wider audience and increase the visibility of your NFT collection. Influencers can also lend credibility to your collection, as their followers trust their opinions and recommendations.
What types of NFT influencers are there?
There are different types of NFT influencers, including collectors, artists, gamers, and cryptocurrency experts. Each type of influencer has a different focus, so choosing the right one for your NFT collection is important.
How much does it cost to partner with NFT influencers?
The cost of partnering with NFT influencers can vary depending on the influencer’s reach, engagement rates, and the scope of the partnership. Some influencers may require payment or a percentage of sales, while others may be open to free partnerships in exchange for exposure or other incentives.
How can NFT influencers promote my NFT collection?
NFT influencers can promote your collection by creating reviews, tutorials, interviews, and live streams. They can also share your collection with their followers on social media platforms and provide links to your collection.
What should I consider before partnering with an NFT influencer?
Before partnering with an NFT influencer, you should consider their audience demographics, engagement rates, and the authenticity of their followers. It’s also important to establish clear goals and expectations for the partnership.
Final Takeaway: Top NFT YouTube Influencers
The rise of NFTs has created a new world of opportunities for artists, collectors, and investors.
NFTs have become a hot topic in the crypto and art world, and finding the right influencers to promote your NFT collection can be the difference between success and obscurity.
The YouTube channels mentioned above are just a few of the many NFT influencers, but they offer a wealth of information, insights, and practical advice to help you navigate the NFT landscape with greater ease and success.
So whether you are an artist looking to make your mark in the NFT world, a collector searching for the next hot NFT to add to your collection, or an investor seeking to profit from the NFT boom, be sure to check out these top NFT influencers on YouTube and stay ahead of the curve.